How Graphura uses cookies
Updated on 4 November 2025This Cookie Policy explains how Graphura India Private Limited uses cookies and similar tracking technologies on our website. Cookies help us improve site performance, personalize content, analyze traffic, and support essential website functions.
Cookies are small text files stored on your device when you visit a website. They help the website function properly, remember your preferences, and understand how you interact with our pages.
| Category | Purpose | Example Cookies | Retention |
|---|---|---|---|
| Essential / Strictly Necessary | Required for the website to function (session management, security, login state). | sessionid, csrftoken, wp-settings-* | Session or up to 1 year |
| Performance & Analytics | Measure site usage and performance to help us improve the site (non-identifying). | _ga, _gid, _gat (Google Analytics) | _ga: 2 years _gid: 24 hours |
| Functional | Remember preferences (language, region, UI settings). | lang, pref | 6 months – 2 years |
| Marketing & Advertising | Deliver relevant ads, limit ad frequency, measure campaigns. | _fbp, fr, IDE, NID | 3 months – 2 years |
| Social Media | Enable sharing and login via social networks. | fblo_..., li_sugr | Varies by provider |
Note: Cookie names above are examples. Active cookies on your device may differ based on the services you use on our website.
We allow trusted third parties such as Google Analytics, Google Ads, Meta, and LinkedIn to set cookies for analytics, advertising, and social media features. These providers process data according to their own privacy policies.
Examples of third parties we work with include: Google, Meta/Facebook, LinkedIn, Social sharing tools, Email marketing platforms.
You have full control over how cookies are used:
If shown on the site, you can allow or block categories such as Analytics or Marketing.
You can block or delete cookies directly from your browser. Examples: Chrome → Privacy & security → Cookies, Safari → Manage Website Data, etc.
Tools such as Google Analytics Opt-Out Browser Add-on let you disable analytics tracking.
Clearing cookies logs you out of most websites and removes saved preferences.
For non-essential cookies, we rely on user consent (required under GDPR). For essential cookies, we rely on legitimate interest to operate the website.
Retention varies by cookie type. Some last only for the session, while others last months or years as listed in the table above.
Cookies do not contain sensitive personal data. We follow strict technical and organizational measures to protect all data collected through cookies.
Our website is not intended for children under 13, and we do not knowingly collect their data. Parents may contact us to remove any information.
We may update this Cookie Policy to reflect legal, technological, or operational changes. The updated date will be shown at the top.
Graphura India Private Limited Patudi, Gurugram, Haryana — 122503 Email: support@graphura.in Website: https://graphura.in